News Articles

Mark Thorne Joins BCW as Global Chief Financial Officer and Chief Operating Officer NEW YORK -Saturday 23 March 2019

(BUSINESS WIRE)-- BCW (Burson Cohn & Wolfe), a leading global communications agency, announced today that Mark Thorne has been appointed Global Chief Financial Officer and Chief Operating Officer, effective immediately. Thorne will be a strategic partner to BCW Global CEO Donna Imperato in...

BCW Wins 2019 Artificial Intelligence Excellence Award -Friday 15 March 2019  

(BUSINESS WIRE)-- BCW (Burson Cohn & Wolfe) today announced it was a winner in the Business Intelligence Group’s Artificial Intelligence Excellence Awards program for its work on behalf of client Boehringer Ingelheim in creating the first-ever AI chatbot for global patient education launched...

Vincent Dente Joins BCW as Chief Creative Officer, North America -Thursday 14 March 2019

(BUSINESS WIRE)-- BCW (Burson Cohn & Wolfe), a leading global communications agency, announced today that Vincent Dente has joined as Chief Creative Officer, North America, responsible for further strengthening BCW’s team of creative experts who develop integrated communications programs that...

Millennials Crave More Excitement from Super Bowl Experience, According to Sixth Annual BCW Super Bowl Survey -Friday 1 February 2019  

(BUSINESS WIRE)-- Millennials, famously, are more interested in enjoying experiences than making big purchases, thus it should be no surprise they want more from the Super Bowl besides the spectacle of the game, funny TV ads and an entertaining halftime show. From emerging gambling opportunities...

Brand Marketing and Social Purpose Veteran Larry Koffler Joins BCW -Thursday 20 December 2018

(BUSINESS WIRE) -- BCW (Burson Cohn & Wolfe), a leading global communications agency, today announced that Larry Koffler has joined as Executive Vice President, Managing Director in the agency’s Brand Solutions Practice in New York. He will join BCW on January 14, 2019. “Larry has had an...

CORRECTING and REPLACING Instagram is the Fastest Growing Social Network Among World Leaders -Friday 7 December 2018

CORRECTION...by BCW (BUSINESS WIRE)-- First bullet of release dated December 4, 2018 should read: Ghana’s President Nana Akufo-Addo is Sub-Saharan Africa’s most followed leader on Instagram with 431,000 followers... (instead of 431 million). The corrected release reads: INSTAGRAM IS...

Instagram is the Fastest Growing Social Network Among World Leaders -Wednesday 5 December 2018

(BUSINESS WIRE)-- Indian Prime Minister Narendra Modi is the most followed world leader on Instagram with 14.8 million followers. He is closely followed by Indonesian President Joko Widodo, with 12.2 million followers, who more than doubled his followers over the past 12 months, according to the...

From Niche to Normal – Cannabis Use Becoming More Accepted in the United States -Wednesday 21 November 2018

(BUSINESS WIRE) -- Growing numbers of consumers support the legalization of cannabis in some form and a majority believes it has a positive impact on the economy, according to the newly released 2018 Fall Cannabis Culture Poll, developed jointly by leading global communications agency BCW...

Communications and Business Transformation Strategist Brian Ellner Joins BCW to Lead U.S. Corporate Practice -Thursday 15 November 2018

(BUSINESS WIRE) -- BCW (Burson Cohn & Wolfe), a leading global communications agency, announced today that Brian Ellner has joined as Executive Vice President, Global Corporate Solutions, responsible for leading and growing BCW’s U.S. Corporate Practice. Ellner takes on the role previously...

Thomas Bunn Joins BCW to Lead U.S. Consumer Marketing Practice -Wednesday 31 October 2018

(BUSINESS WIRE)-- BCW (Burson Cohn & Wolfe), a leading global communications agency, today announced that Thomas Bunn has joined as Executive Vice President, Global Brand and Integrated Solutions. Bunn will be responsible for leading and growing BCW’s consumer practice and integrated services...

Cohn & Wolfe Wins Global Agency of the Year at the SABRE Awards -Saturday 27 October 2018

(BUSINESS WIRE)-- Cohn & Wolfe was named Global Agency of the Year at The Holmes Report’s 2018 Global SABRE Awards ceremony held last night in Washington, D.C. The global communications agency – which merged with Burson-Marsteller in early 2018 to form BCW (Burson Cohn & Wolfe) – was...

Kristen Lisanti Joins BCW as Chief Culture Officer -Friday 19 October 2018

(BUSINESS WIRE)-- BCW (Burson Cohn & Wolfe), a leading global communications agency, today announced that Kristen Lisanti has joined the firm as Chief Culture Officer, responsible for establishing an engaging culture at BCW that honors the diversity of its people and connects them through deep...

BCW Opens Shenzhen Office -Thursday 11 October 2018

(BUSINESS WIRE)-- BCW (Burson Cohn & Wolfe), a leading global communications agency, today announced it has expanded its Greater China footprint by opening a new office in Shenzhen. The expansion is in response to the growing demand for international communications services from both existing...

BCW Brings on Terry Neal as Executive Vice President, Managing Director, Public Affairs and James Cook as Executive Vice... -Wednesday 10 October 2018

(BUSINESS WIRE)-- BCW (Burson Cohn & Wolfe), a leading global communications agency, today announced the addition of top public affairs and technology experts to its U.S. team: Terry Neal has joined the firm as Executive Vice President, Managing Director, Public Affairs and James Cook has joined...

Amy Palladino Joins BCW as Executive Vice President, Managing Director, Corporate Practice -Saturday 22 September 2018  

(BUSINESS WIRE) -- BCW (Burson Cohn & Wolfe), a leading global communications agency, today announced that Amy Palladino has joined the agency as Executive Vice President, Managing Director in the agency’s U.S. Corporate Practice. Based in New York, Palladino will focus on senior client...

BCW Names Latin America Market Leaders -Friday 21 September 2018

(BUSINESS WIRE)-- BCW (Burson Cohn & Wolfe), a leading global communications agency, today announced the appointment of market leaders in Latin America who will be responsible for business growth, client satisfaction and talent development. All market leaders report to Francisco Carvalho,...

BCW Names Jillian Janaczek New York Market Leader -Thursday 20 September 2018

(BUSINESS WIRE)-- BCW (Burson Cohn & Wolfe), a leading global communications agency, today announced Jillian Janaczek has been named Executive Vice President, Managing Director, Market Leader for New York, the firm’s largest market globally. In her new role, she will manage talent and...

BCW Drives Ambitious Global Technology Vision with the Hire of Michael Ann Thomas -Saturday 8 September 2018

(BUSINESS WIRE)-- BCW (Burson Cohn & Wolfe), a leading global communications agency, today announced that Michael Ann Thomas has been named Executive Vice President, Global Technology Solutions, effective September 10. Thomas will be responsible for taking BCW’s strong global technology...

BCW Launches Brand Identity and Corporate Website -Friday 7 September 2018  

(BUSINESS WIRE)-- BCW (Burson Cohn & Wolfe), a leading global communications agency, today revealed its brand identity expressed across a new brand mark, corporate website and suite of social media channels. The brand look and feel are designed to articulate the agency’s expertise in...

BCW Acquires Creative Powerhouse HZ, Significantly Expanding Expertise in Integrated Communications -Wednesday 15 August 2018

(BUSINESS WIRE)-- BCW (Burson Cohn & Wolfe), a leading global communications agency and a WPP company, today announced it has acquired HZ, one of the largest independent, digitally driven, integrated creative agencies in the U.S. Headquartered in Rockville, Maryland with offices in Baltimore,...

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