News Articles

Correction & Replacement: DMS and Google Co-Host a Specialized Programmatic Event for MENA Advertisers Dubai, United Arab Emirates -Tuesday 26 February 2019  

Please replace the release with the following corrected version, the quote of Bruno Bianchini, Head of Global Partnerships at Google MENA was added to the press release. The release reads: DMS and Google Co-Host a Specialized Programmatic Event for MENA Advertisers Digital Media...

DMS announces the launch of its new digital ad Performance product “DMS Perform’ at STEP Conference 2019 -Tuesday 19 February 2019  

Digital Media Services (DMS), which serves as the digital media arm of Choueiri Group launched its latest digital ad performance solution “DMS Perform” on the side-lines of the Step Conference 2019 – The most experiential tech festival in the Middle East. The Conference ran from...

DMS Adds Zee Network’s “Weyyak” To Its Portfolio of Leading Video-On Demand Platforms -Tuesday 6 November 2018  

DMS - the digital arm of Choueiri Group - recently announced their latest appointment as the Exclusive Media Representatives for “Weyyak” – Zee Network’s premium Arab audience focused streaming Video-on-Demand (VOD) platform. The partnership, which became effective in October 2018,...

“Anghami for Brands Annual Gathering” Connecting Music Lovers with Their Favorite Artists and Brands -Wednesday 10 October 2018  

Anghami (the leading music streaming company in the MENA region) successfully hosted its “Anghami for Brands Annual Gathering” on Wednesday, September 26 in Dubai. The invite-only event was organized with the support of Anghami’s Exclusive Media Representative - Digital Media Services...

Anghami and DMS Host Exclusive Music Conference Aimed At Brands and Advertisers. -Sunday 23 September 2018  

With the music industry swiftly growing across the Middle East, Anghami (the leading music streaming company in the MENA region with its user base of 75 million registered users streaming 1 billion streams of Arabic and International music a month), announced today that it will be hosting its...

DMS appointed as Advertising Sales Representatives for Snapchat in Egypt and Kuwait -Sunday 3 June 2018

The official digital arm of Choueiri Group DMS is today announcing that it will act as a sales representative for Snapchat advertising formats in Kuwait and Egypt. Launched in 2011, Snapchat has grown to become one of the topmost and fastest growing platforms, with over 191m daily active...

DMS Appointed as Exclusive Advertising Sales Representatives for Strive Middle East, www.Striveme.com -Sunday 20 May 2018  

DMS, which serves as the official digital arm of Choueiri Group, recently announced its partnership with striveme.com - The region’s first-of-its-kind Arabic online platform, dedicated to premium coverage of Automotive, Luxury & Lifestyle fare. Striveme.com is a highly diversified online...

DMS Champions Greater Transparency across the Region’s Digital Advertising Ecosystem with “ads.txt” -Sunday 22 April 2018

Transparency has been a growing concern in digital advertising, with industry research revealing that ad fraud costs the global digital ecosystem about $6 billion per year. For many years, companies have looked at a range of possible solutions to combat this issue, but as they say, sometimes...

Step Group and DMS Host an Exclusive Workshop -Tuesday 26 December 2017  

DMS, which serves as the Exclusive Media Representative for STEP Group, Co-hosted an exclusive advertising and media industry workshop on Wednesday, December 13, 2017. The well-attended gathering was hosted on the picturesque rooftop of the Choueiri Group Building in Knowledge Village, Dubai...

DMS signs partnership with STEP Group -Tuesday 1 August 2017  

DMS - which serves as the official digital arm of Choueiri Group – has partnered with STEP Group – a leading digital and new media company in the Middle East, with offices in Dubai, Beirut and Cairo. The tie-up with DMS will focus on harnessing the full potential of STEP Group’s modern...

DMS’ new Video Product selected to safeguard Unilever’s stringent viewability and brand safety guidelines -Monday 31 July 2017  

Digital Media Services (DMS), which serves as the official digital media arm of Choueiri Group recently announced that it has entered into an exclusive launch partner agreement with PHD UAE (The digital media planning and buying agency for Unilever North Africa & Middle East) for their new DMS...

DMS Outperforms Global Branded Content Engagement Benchmarks by 67%. -Sunday 14 May 2017  

Digital Media Services (DMS), a Choueiri Group brand, was recently featured as a case study example by its Native Advertising tech partner “Polar”, who denoted DMS’ success as a regional leader which has gone-on to outperform global branded content engagement benchmarks by 67%. Premium...

DMS rolls-out brand makeover and renewed brand mantra  -Sunday 9 April 2017  

Making the announcement at the opening of the STEP Conference 2017, held on April 5-7, Digital Media Services (DMS), which serves as the digital arm of Choueiri Group, revealed their new brand identity and renewed brand mantra “Tap the full potential of your story”, amidst much fanfare at...

DMS’ digital media partners “Mawdoo3.com” achieve new milestone to become #1 ranked portal in MENA, Levant and GCC -Tuesday 5 April 2016  

Digital Media Services (DMS) recently announced that Mawdoo3.com, the Arab world’s first comprehensive online Arabic language digital encyclopedia, has achieved a new milestone, reaching 23 million unique users and 100 million page views. The figures which were issued by Effective Measure...

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