LG SoundBar SC9S CREATES SEAMLESS AUDIO HARMONY WITH THE DEDICATED AUDIO-VISUAL TECHNOLOGY

LG Electronics (LG), recently introduced its new LG SoundBar SC9S, which comes in as a perfect companion for the brand’s lineup of LG OLED C series.

LG OLED has recently celebrated its 10^th year anniversary, evolving into a mainstay of the premium TV market in just 10 years through its unmatched contrast which enables perfect blacks and true-to-life colors, as well as its unprecedented flexibility and thinness creating an immersive audio-visual experience complete with seamless design. The new soundbar is the pinnacle of LG’s audio prowess and brings with it features that are practical, convenient, and stylish.

With its seamless integration with LG OLED C series, the new SoundBar takes advantage of both the TV and SoundBar sounds for creating a more detailed audio experience. Paired with Dolby Atmos, DTS:X, and IMAX Enhanced technology, users can bring home theater-like surround sound for a more immersive audio-visual experience. Featuring the world’s first Triple Up-firing Channel, the new LG SoundBar SC9S is also capable of delivering a wider range and richer soundstage. This works in hand with the Triple Level Spatial Sound, which uses a Head Related Transfer Function (HRTF) related 3D engine, that creates a virtual middle layer for more sophisticated surround sound. Its companion wireless subwoofer further targets low notes and hits them with ease and top quality.

The premium audio solution wirelessly connects to the LG OLED C series TVs through LG WOWCAST technology, which also enables complete control of both devices from a single remote. Users can access SoundBar’s settings on the TV screen and adjust parameters to their preference, all through the comfort of one remote. It also comes with a dedicated 4K Pass-through to maintain high-quality audio-video transmissions.

The new LG SoundBar SC9S is set to work seamlessly with LG TVs complete with a synergy like never before, creating a more immersive user experience. Packed with an exclusive bracket[1] for the LG OLED C series, this new soundbar comfortably sits in the optimal position, be it on a stand or wall-mounted, contributing to an overall sleek design.

The new SoundBar also leverages the power of Artificial Intelligence with the upgraded AI Room Calibration Pro that analyzes the living space precisely to correct the distortion of sound and deliver an optimal audio experience. AI Sound Pro also analyzes the content for optimal sound, be it for watching movies, news or simply just listening to music.

Built for multiple purposes, the LG SoundBar SC9S also offers an immersive gaming experience, thanks to Variable Refresh Rate (VRR) and Auto Low Latency Mode (ALLM), which allows for smooth, lag-free viewing with instantaneous response time.

It is also compatible with various music streaming platforms complete with Master Quality Authenticated (MQA) to ensure high-definition audio over a Wi-Fi connection. It also comes with complete support for Amazon Alexa, Google Home, and Apple AirPlay.

Customers can get the LG SoundBar SC9S with an exclusive offer from Sharaf DG at 50% off with the purchase of an LG OLED C2 TV (77”, 65”, or 55”). The promotion starts on the 8^th of April till the 15^th of April for Sharaf DG Members, while other customers can avail themselves of the offer after the 16^th of April.

To know more about the new LG SoundBar SC9S and other LG home entertainment solutions, please visit: https://www.lg.com/ae/sound-bars

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About LG Electronics Home Entertainment Company

The LG Home Entertainment Company is an industry leader in televisions and audio-video systems and a globally recognized innovator for its leadership in OLED TVs which is revolutionizing the premium TV category. LG is committed to improving customers’ lives with innovative home entertainment products led by award-winning OLED TVs and QNED Mini LED TVs featuring Quantum Dot NanoCell technology and sound solutions developed in partnership with Meridian Audio. For more news on LG, visit www.LGnewsroom.com.